Built for the hook, not the spod
Hook baits do a different job to feed, so they're made differently - tougher, balanced to sit how you need them, and carrying more attractant than the bait around them.
My account
Account
A classic flavour with plenty of pulling power. Our Pineapple Pop-Ups combine a punchy pineapple profile, bright fluoro colours and high buoyancy — ideal when you’re looking to nick a quick bite.
Fish them as singles, over a scattering of boilies or as high-vis toppers when you want your hookbait to stand out.
Made with a strong pineapple flavouring, these pop-ups deliver long-lasting flavour leakage, giving you a high-attract option for short sessions, casting to showing fish or trying a different approach when bites are hard to come by.
Every tub contains yellow and orange pop-ups, giving you two bright options without carrying extra pots. Switch between colours to find what works on the day, whether you’re fishing a single hookbait or adding a flash of colour over feed.
Designed with modern pop-up rigs in mind, their high buoyancy makes them suitable for Ronnie, chod and stiff hinge rigs when matched to the right hook and components.
Always check your finished rig in the margins before casting to make sure it sits exactly how you want it.
As a single hookbait — a simple, high-attract approach for casting to showing fish.
In a solid bag — pair with our Mini Mix Pellet for a compact parcel of attraction.
Over a scattering of boilies — give carp a bright hookbait to investigate among your freebies.
As a high-vis topper — add colour and buoyancy to a balanced bottom-bait presentation.
Classic pineapple. Two standout colours. One tub worth keeping in your bag.
Mixed Colours In 1 pot.
Standard £4.50, free over £70 (usually 2–3 working days). Express £6.25 (usually next working day). We aim to dispatch orders placed before 7:30am Mon–Fri the same day. Please note our couriers don't collect parcels from us on bank holidays. Freezer orders leave on a next-day service, Monday to Thursday only, so they aren't left with couriers over the weekend. Returns: changed your mind? Tell us within 14 days of delivery and send it back unused and sealed (return postage is on you). Faulty or damaged? Send us a photo and we’ll replace it or refund you. Full details on our Returns page. More Info
From balance and buoyancy through to flavour matching - see what goes into every wafter, pop-up and hard hooker
Hook baits do a different job to feed, so they're made differently - tougher, balanced to sit how you need them, and carrying more attractant than the bait around them.
Match The Hatch pop-ups and wafters carry the OG Fish and OG Fruit & Nut profiles, so the hook bait reads as part of the free offerings rather than the odd one out.
Pop-up, wafter, bottom bait or hard hooker - pick the buoyancy to suit the lake bed and the rig, from sat proud over silt to pinned flat on gravel.
Supercharged Hard Hookers hold up through nuisance fish and long waits, so you're not reeling in at first light to find a bare hook.
Every bait carries a heavy attract load that keeps working long after it's gone in — and takes a soak well if you want to push it further.
The choice is really about how the bait sits and how much it stands out. Pop-ups for silt, weed and chod rigs — up and visible. Wafters for a balanced bait that gets sucked in like a free offering. Bottom baits over a clean spot. Hard hookers for nuisance fish and long night waits.
Our best-selling combination — OG Fish on the deck, Magic Bean wafters on the hook and Monster Crab Flat Spot to pull them in. Build all three into a bundle and save against buying them separately.
Build your bundle

